Does your organization have a full-time director of marketing? Is just one person in charge of your marketing efforts? Are you generating measurable results?
Our CMO2 program creates and executes marketing plans to build revenue engines that drive long-term success. You get the benefit of a talented, experienced chief marketing officer without having to hire one.
Are you interested in learning how we can service you with our CMO2 Program?
DO you need a CMO?
For long-term success, you need a long-term marketing plan. That requires the brains and experience of a chief marketing officer. It takes time to build a demand-generating machine that will harvest revenue over the long term. A CMO is an expert at building those machines before you desperately need them.
CMOs help the company focus most of its resources on the most profitable potential customers without wasting time chasing leads that can end up costing you money in the long run. They identify ideal targets, develop brand personas and create an effective content strategy that help your company attract more of the right kinds of customers.
MaKE IT AFFORDABLE
What if you could tap into a proven, international experienced CMO and an entire creative marketing agency all for a negotiated rate? You get the benefit of a high-talent CMO without committing to a full-time salary, benefits, office, expense account, etc.
For even the hottest new products, initial sales are going to plateau unless you have a marketing plan driven by a long-term, money-making strategy. Can’t justify hiring a high-talent chief marketing officer to create that plan right now? Consider our CMO2 program.
What are the benefits to our program?
Establish Long Term Goals
Do you know where you want your company to be in 10 years? 5 years? Next week? Have you thought about how you want to position yourself in the marketplace? We will help you develop and carry out these goals.
Understand your Client Base
Define your target demographic. Understand how your customers think. What products and services do your customers utilize now? How do your clients currently view your brand?
Understand Your Competitor Landscape
It is critical for you to understand your competitors who are offering similar products or services. How do you differentiate yourself from them? We will help you develop a plan to capitalize on your offerings over competitors.
Establish and Track Key Performance Indicators (KPI)
KPIs set standards for businesses to strive for, holding the company accountable for their marketing efforts. KPIs help direct existing and future marketing actions to maxims success.
Develop a Marketing Plan
The marketing plan should include all marketing actions required by the organization to get the business to their desired goals. By combining all aspects described above we will develop a course of action for you to build revenue and drive long-term success.
Reduce Overhead Cost
A CMO is in the C-Suite which comes at a higher cost for talent acquisition. By outsourcing CMO you can reduce salary costs and time used to search for the right individual.
Click below to book an appointment to talk about the possibilities with our CMO2 Program.